Set AdMob banner to match parent width by XML

adView.setAdSize(AdSize.SMART_BANNER);

The right way to set AdMob banner to match his parent by XML is:

<com.google.ads.AdView
        android:id="@+id/ad"
        android:layout_width="wrap_content"
        android:layout_height="wrap_content"
        android:gravity="center"
        ads:adSize="SMART_BANNER"
        ads:adUnitId="ca-app-pub_id"
        ads:loadAdOnCreate="true"/>

In addition, as mention before, the ability to match parent depends on the advertiser.

If the advertiser supplied the relevant resources, the ad will stretch to match his parent.

For example full size ad on Nexus 4:

enter image description here


If you look at the list of Admob Banner Sizes you'll see that since you are setting a height of 50 dp, you'll be getting a 320 dp x 50 dp banner. Depending on which device you are looking at won't be able to fill the width of the ad slot (e.g. a Nexus 7). The behavior of AdMob Smart Banners is different in that it is a bit more responsive to the different Android configurations by adjusting it size.

The limitations in ad size allow for advertisers to allow the same ad creative to run on multiple platforms without change.

Check the AdMob Documentation on Banners for Android for their suggested layout XML.