window.location.href not working

Please check you are using // not \\ by-mistake , like below

Wrong:"http:\\stackoverflow.com"

Right:"http://stackoverflow.com"

The browser is still submitting the form after your code runs.

Add return false; to the handler to prevent that.

Try this

`var url = "http://stackoverflow.com";    
$(location).attr('href',url);`

Or you can do something like this

// similar behavior as an HTTP redirect
window.location.replace("http://stackoverflow.com");

// similar behavior as clicking on a link
window.location.href = "http://stackoverflow.com";

and add a return false at the end of your function call