Import pfx file into particular certificate store from command line

For Windows 10:

Import certificate to Trusted Root Certification Authorities for Current User:

certutil -f -user -p oracle -importpfx root "example.pfx"

Import certificate to Trusted People for Current User:

certutil -f -user -p oracle -importpfx TrustedPeople "example.pfx"

Import certificate to Trusted Root Certification Authorities on Local Machine:

certutil -f -user -p oracle -enterprise -importpfx root "example.pfx"

Import certificate to Trusted People on Local Machine:

certutil -f -user -p oracle -enterprise -importpfx TrustedPeople "example.pfx"

Anchoring my findings here for future readers.

Import certificate to Trusted Root Certification Authorities on Local Machine:

CERTUTIL -addstore -enterprise -f -v root "somCertificat.cer"

Import pfx to Personal on local machine

CERTUTIL -f -p somePassword -importpfx "somePfx.pfx"

Import pfx to Trusted People on local machine - Link to importpfx.exe

importpfx.exe -f "somePfx.pfx" -p "somePassword" -t MACHINE -s "TRUSTEDPEOPLE"

Import certificate to Trusted People on local machine

Certutil -addstore -f "TRUSTEDPEOPLE" "someCertificate.cer"

To anyone else looking for this, I wasn't able to use certutil -importpfx into a specific store, and I didn't want to download the importpfx tool supplied by jaspernygaard's answer in order to avoid the requirement of copying the file to a large number of servers. I ended up finding my answer in a powershell script shown here.

The code uses System.Security.Cryptography.X509Certificates to import the certificate and then moves it into the desired store:

function Import-PfxCertificate { 

    param([String]$certPath,[String]$certRootStore = "localmachine",[String]$certStore = "My",$pfxPass = $null) 
    $pfx = new-object System.Security.Cryptography.X509Certificates.X509Certificate2 

    if ($pfxPass -eq $null) 
    {
        $pfxPass = read-host "Password" -assecurestring
    } 

    $pfx.import($certPath,$pfxPass,"Exportable,PersistKeySet") 
    
    $store = new-object System.Security.Cryptography.X509Certificates.X509Store($certStore,$certRootStore) 
    $store.open("MaxAllowed") 
    $store.add($pfx) 
    $store.close() 
}

Check these links: http://www.orcsweb.com/blog/james/powershell-ing-on-windows-server-how-to-import-certificates-using-powershell/

Import-Certificate: http://poshcode.org/1937

You can do something like:

dir -Path C:\Certs -Filter *.cer | Import-Certificate -CertFile $_ -StoreNames AuthRoot, Root -LocalMachine -Verbose