How to calculate average daily / monthly pageviews in Google Analytics?
- Go to Audience > Overview
- Select your desired date range (go from when you started your website if you want the figures for all-time)
- Have a look at the total number pageviews, or another metric such as users
- Divide this number by the amount of days (or months if you want to calculate the monthly value) in your range! You can calculate the amount of days in the range using online time and date sites.
Daily average pageviews can be calculated in Google Data Studio as follows:
Pageviews / Count(Date)
Here is the formula for daily average pageviews by Users:
Users / Count(Date)