How can I define a custom listing environment?

You cannot create a new lstlisting environment via \newenvironment. You need to use \lstnewenvironment. See the listings documentation, section 4.5 Environments (p 42).

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\documentclass{article}

\usepackage{listings,xcolor}

\definecolor{bluekeywords}{rgb}{0.13,0.13,1}
\definecolor{greencomments}{rgb}{0,0.5,0}
\definecolor{turqusnumbers}{rgb}{0.17,0.57,0.69}
\definecolor{redstrings}{rgb}{0.5,0,0}

\lstdefinelanguage{FSharp}
    {morekeywords={let, new, match, with, rec, open, module, namespace, type, of, member, and, for, in, do, begin, end, fun, function, try, mutable, if, then, else},
    keywordstyle=\color{bluekeywords},
    sensitive=false,
    morecomment=[l][\color{greencomments}]{///},
    morecomment=[l][\color{greencomments}]{//},
    morecomment=[s][\color{greencomments}]{{(*}{*)}},
    morestring=[b]",
    stringstyle=\color{redstrings}
    }

\lstnewenvironment{fslisting}
  {
    \lstset{
        language=FSharp,
        basicstyle=\ttfamily,
        breaklines=true,
        columns=fullflexible}
  }
  {
  }
\begin{document}

\begin{fslisting}
type 'a Process = 'a Signal IObservable
\end{fslisting}

\end{document}

Just use the provided \lstnewenvironment command.

\documentclass{article}


\usepackage{xcolor}
\usepackage{listings}

\definecolor{bluekeywords}{rgb}{0.13,0.13,1}
\definecolor{greencomments}{rgb}{0,0.5,0}
\definecolor{turqusnumbers}{rgb}{0.17,0.57,0.69}
\definecolor{redstrings}{rgb}{0.5,0,0}

\lstdefinelanguage{FSharp}
    {morekeywords={let, new, match, with, rec, open, module, namespace, type, of, member, and, for, in, do, begin, end, fun, function, try, mutable, if, then, else},
    keywordstyle=\color{bluekeywords},
    sensitive=false,
    morecomment=[l][\color{greencomments}]{///},
    morecomment=[l][\color{greencomments}]{//},
    morecomment=[s][\color{greencomments}]{{(*}{*)}},
    morestring=[b]",
    stringstyle=\color{redstrings}
    }

\lstnewenvironment{fslisting}
    {\lstset{language=FSharp,
                basicstyle=\ttfamily,
                breaklines=true,
                columns=fullflexible
    }}
    {}

\begin{document}

\begin{fslisting}
type 'a Process = 'a Signal IObservable
\end{fslisting}
\end{document}